UX Content Strategy - Persona Development
Persona and audience development
As content strategist, I develop creative personas, audience proflies and buyer journeys. My approach includes:
- Analyzing data, trends, customer behavior, value and expections.
- Creating narrative-driven personas
- Developing content plans and UX workflows accordingly
Related Work
Help Center Content - Creating Personas
Blog Post - Creating Creative Personas
Blog Post - Intranet Personas: The How-To Guide and Benefits
